essential software

This is a guest post by Carolyn on essential softwares to run a business. You can read the guidelines for guest posting at our guest posting guidelines page.

Software’s primary purpose is to make doing business easier and more accurate and efficient. The last 20 years have really changed the way the world works and it’s important to keep up with those changes because they are only getting greater and more necessary.  Every day tons of businesses lose unfortunate amounts of money because they aren’t using the proper software to help them out.  Time has a monetary value and no matter what kind of business you do, if you’re using the wrong kind of software you are throwing both time and money away.

If you are running an ecommerce business, here are a few kinds of software that can help streamline your business process, increase your efficiency and therefore increase your profit margin quickly and easily.

Inventory Management Software

There are still companies out there that count everything by hand and then tally up the numbers.  The wrong kind of software can be just as bad, so if you have inventory ask yourself these questions when you’re in the market for inventory management software:

  • How tech savvy are you and your staff?
  • How many ecommerce sites and/or how many warehouses do you operate out of?
  • What is your expansion rate per annum?
  • How customizable do you need the software to be?

Answers to these questions can help you decide what kind of software suits your business.

Logistics Software

Shipping, especially globally, is a complex bit of business and can easily be mucked up in the shuffle.  Logistics software can help you keep track of and organize transfers for 3rd party shippers that include ground, air and sea transport.

If something goes wrong you need to know where the goods are at all time and who is in charge of them.

In the event of a complex shipping arrangement you need to be able to make sure everything goes smoothly and the right kind of software can help you do just that.

If you have to calculate complex shipping rates for things like hazard shipping or palate shipping this kind of software can make sure that you are charging the proper rates.

Supply Chain Management Software

Channel partners are all of the different business that you work with to supply goods and services to generate your final product.  In some businesses this network can be very complex and it is necessary to have complex software that is up to the task of keeping track of the mining and productions stages of every partner.

If one partner is delayed that can delay everything on your end, but it’s better to know about the delay sooner rather than later so you can take proper measures to handle the situation.

Ecommerce Software

Of course it depends on the size and needs of you business, but an overall ecommerce software can help you manage multiple websites that you operate for business.  You need to ask yourself the following:

  • How many websites are you operating?
  • What is your expected growth rate?
  • How do you want your website to navigate?
  • Do you want to be able to write code into the program?
  • Or would you rather customize it based on available selections?

Certain software providers are moving into cloud computing for database storage.  Make sure you pick a software that is on the forward moving path of the industry and not going to be stuck in their ways as things transition in the future.

There are review websites that can show you the features of multiple software brands so that you can make the best decision to fit your company’s needs for both the short and long term solutions.

About the Author:

Carolyn is a guest post blogger who writes about Big commerce, SEO, Ecommerce and other business and software related trends and news.

Absolute Essentials

Our Products

Join Our 5 Day Crash Course on Affiliate Marketing

Learn the Tricks of Successful Affiliate Marketing by joining our 5 day crash course.

link building

This is a guest post by Geoffery on whether to hire an intern for link building. You can read the guidelines for guest posting at our guest posting guidelines page.

Interns are an asset for any business. It is often said that “One volunteer is worth ten pressed men” and the vitality that ambitious young volunteers can bring to a Link Building strategy can be very beneficial.  Although the prospect of supplementing the workforce with free labor and relieving  your link building efforts to someone else may be an SEOs or Link Builders dream, there are a number of issues that need to be considered before accepting an application.

With competition in the job market more intense than ever, some candidates are seeking to give their CVs a skills-based advantage by participating in internships, to gain skills that might make them more appealing prospects for future employers. Internships are seen as valuable in bridging the gap between the theoretical aspects of academic study and the graduate’s commercial knowledge.

Think Beforehand

Although businesses might like the concept of adding to their workforce for very little investment, the relationship is two-way; interns come to work because they want to build their skills in a business  environment away from the classroom, and that means that the company taking them on as an intern also shoulders the responsibility of training and mentoring them.

Interns need to be given opportunities to contribute creatively and to work on worthwhile projects. Even though Link Building can be seen as a menial task, there is little point to their attendance if they are asked to do 100 manual directory submissions and 100 social bookmarking every day, so vary their tasks so they are contributing value and taking away experience.

Why an Intern for Link Building?

Interns are normally university students who have a fresh perspective of the outside world, they are internet savvy familiar with the new social media such as Pin Interest and Google+ and are cheap in comparison to link-building companies and consultants.  Ultimately they can become a potential advocate for the company who might eventually develop into a valued employee.

If their internship is a negative experience they will convey this to others seeking the same position, so care needs to be taken to make their experience a positive one. They need to be given as much assistance as a full-time employee.

What You Need To Teach Link Builders?

Once you have selected your potential Link Builder, email them link building resources and articles to read, to help supplement their learning and explain about reputable sources have a significant part to a Search Engine’s algorithm.  The more time you invest not only they will feel more valued but the better quality in links you will receive and better results for your Link Building efforts.

What about their costs?

Whether an employer pays an intern for their contribution is largely a matter of internal policy, but the broad consensus is that discretionary payment for services is highly valuable in attracting interns. Employers should select and recruit interns as they would any other potential employee, so that both parties know what is expected of them at the outset.

If you know the link building strategy that you are setting out to achieve will get your clients great results, be sure to reward or incentivise the intern at the very least.

Treating them fairly….

Please remember, if in the end you do employ interns they should be made to feel integrated and part of the company as a whole, and that the intern should also be provided with a proper structure and a mentor, so that they get the best possible experience in each department.

About the Author:

Geoffery is a part-time freelance writer who specialises in Payroll Outsourcing and HR Software for businesses.  He enjoys reading up on internet marketing and going rock climbing on the weekends.

Comment and let us know your thoughts on this link building strategy/

Absolute Essentials

Our Products

Join Our 5 Day Crash Course on Affiliate Marketing

Learn the Tricks of Successful Affiliate Marketing by joining our 5 day crash course.

content that sells

This is a guest post by Nadia about producing content that sells. You can read the guidelines for guest posting at our guest posting guidelines page.

Imagine you’re Kevin Costner in Field of Dreams.  You here a voice whisper “if you build it, they will come” while walking in your cornfield and suddenly have a vision of a baseball diamond.  Would you build it?

Since the success of that movie, people have thrown those prophetic whispered words around as if they were universal truths.  Thinking of starting your own restaurant? If you build it they will come.  Want to write a million-dollar screenplay?  If you build it they will come.  Want to make money blogging? If you build it they will come.

Just Because You Built It Doesn’t Mean They’ll Come: Producing Something That Sells

To some extent it’s true: if you spend your energy developing some product or service (build it), you will probably see some return (they will come).

But that piece of “wisdom” also neglects one fundamental truth about business and consumers.  People will only come if they want to.  If you built the best hamster wheel in the world, you’d definitely get some interest from some obsessive compulsive hamster owners, but the vast majority of the world probably wouldn’t care less about it.

Now if you built a robot that drove people to work, took care of their kids, and made a gourmet dinner every night, you’d be selling them faster than you could manufacture them.

What accounts for the difference?

The difference is knowing what people want, what they need.  Very few people want or need an amazing hamster wheel; too few to make a killing, probably. On the other hand, there are very few people who wouldn’t want a robot that managed all the tedious tasks of their lives.  (Not that raising children is tedious.  They are a joy.)

To be successful, you have to produce a resource that people think is inherently valuable.  This is true no matter what field you’re in, blogging included.

Producing a blog that actually sells

Blogging has come a long way since its early days as web journaling.  PPC ads and affiliate programs are losing popularity and are being replaced by blog-writer-generated products, namely e-books about and courses in whatever niche market the blog writes about.

This doesn’t mean that if your blog has captured a very specific market — say a community of knitters — you won’t be able to release a wildly popular product.  On the contrary, some of the most successful blogs out there cater to some of the smallest, most targeted niches.

Again, the key, no matter what niche you’re in, is to produce something valuable to your readers.

Let’s follow through with the knitting example.  If you started up a knitting blog and grew your network of followers until you made a name for yourself in the knitting community and then wanted to offer that network a product to bring in more money, what would that product be?  Would you sell a beginner’s guide to knitting? Probably not.  Chances are, you did not become a celebrity in the knitting world by teaching basic patterns to your readers.  What’s more likely is that you consistently offered new insights and opened the doors to new opportunities to your readers and they returned the favor by subscribing to your feed.

Given that you’re dealing with expert knitters, what kind of product would be invaluable to them?  I’m no knitter, but my guess is that what would be more useful and attractive to someone who does knit is a resource that gives some expert advice about how to start a knitting business or make money from knitting.

The most powerful product you can release is one that helps its users make money.  That’s the bottom line.  If you want to boost your income by releasing a product, do a little market research before you launch your product to find out what would be most useful to your readers, and then spend 100 hours researching that, and another 100 writing the book.

Become an expert, release a product that your readers want and need, and they will come.

About the Author:

This is a guest post by Nadia Jones who blogs at accredited online colleges about education, college, student, teacher, money saving, movie related topics. You can reach her at nadia.jones5 @ gmail.com.

 

Absolute Essentials

Our Products

Join Our 5 Day Crash Course on Affiliate Marketing

Learn the Tricks of Successful Affiliate Marketing by joining our 5 day crash course.

google SPYW

This is a guest post by Dominic on Google SPYW and its impact on eCommerce. You can read the guidelines for guest posting at our guest posting guidelines page.

With search and social seemingly getting more and more tangled up in Google and Bing’s algorithms, search engine optimizers cannot ignore social media – close your eyes and accept it, you have to if you want to keep up. Bing incorporates Facebook data into its search results. Now Google have taken a giant and some might say taken a risky step with the introduction of Search Plus Your World (SPYW).

In a nutshell if you are signed into your Google account your search results will be stirred up and will now include content such as links, images and videos that have been shared by friends in your Google + social network as well as the traditional search results. If this is new to you please visit here for more info.

In this article I want to talk about how this new feature will affect your search engine results…..

Google SPYW and Search Results Visibility

The biggest and most obvious impact on search results is visibility, Let’s pretend I am the user in the official video on here to compare the potential results.

The results from Google SPYW are definitely more visually appealing with more product images and thumbnails of people in my Google+ circles that have shared content on this subject. It is also more entertaining than the usual results as it is full of opinions from people in my circles. So if I want to be entertained and get a review of a product or service by people who are more likely to influence my decision then Google SPYW is great.

However Google SPYW is only as powerful to you as the people you have in your Google+ circles, If we use the example in the video, the people in my circles have shared content and opinion on paperclips in the past making Google SPYW really useful to me for that particular search term.

Let’s say that one day I decided that I wanted to research some new shoes for an event in the future, I go to Google and find more traditional search results, but a lack of Google SPYW results for this query making my purchase decision a little bit more difficult.

It would be easy to find the conclusion that Google SPYW could not be that relevant for ecommerce SEO. But that premise is based on my interactions on Google + so far which will determine the deeply personalised results I will receive on Google SPYW. For a start most people in my Google+ circles are web developers or are in the SEO industry, so opinions on shoes are not on their radar. Most of these people are also on Facebook and Twitter and if they were ever going to offer their opinion on shoes it would most likely be on there.  Also I haven’t ‘+1’d any shoe brands. All of these factors specific to my interactions in Google+  limit Google SPYW’s usefulness in an ecommerce query for “shoes”.

So my mission is to transfer more of my friends on Facebook and Twitter, which are more varied onto Google+ which will build the strength of my circles giving me more informed SPYW results.

So How Can Ecommerce Sites Benefit From Google SPYW

You are an ecommerce site battling it out there with the competition in the SERPS, how can you improve your visibility using Google SPYW?

Here are a few points to get you started:

  • If you don’t already have a Google+ business page, set one up.
  • Share content on Google+ regularly, this means sharing product images, videos, news and updates and of course links to products. Maybe even some personal opinion.
  • Build your network. It does you no good to post content if you don’t have a group of followers to share it with. One way to do this is by adding a Google+ link to your website that links to your Google+ page. In addition, add the +1 button to product pages, which enables people to recommend your products and services. Once people add your page to their Circles, add them back.

Top Tip to benefit from Google SPYW

  • Make it easy for fans to +1 content on your ecommerce site

Arming an ecommerce site with sharing buttons is quite like outsourcing your social media to your customers. A marketing team can only share so much content on its own and quite often that content sounds just like marketing. Potential customers can spot this content a mile away which makes opinions by customers (especially good ones) critical to your social success which could have a big affect on your bottom line.

About the Author:

Dominic Lidgett is a blogger who writes about a variety of different online marketing topics. Check out more of his work at seo hull. Don’t forget to tell us how Google SPYW has changed the way you do business.

Absolute Essentials

Our Products

Join Our 5 Day Crash Course on Affiliate Marketing

Learn the Tricks of Successful Affiliate Marketing by joining our 5 day crash course.

SEO Professional

This is a guest post by Michal on whether you should hire a SEO professional or, DIY. You can read the guidelines for guest posting at our guest posting guidelines page.

Money will not take your website a long way, visibility will. This is the truth that every website owner requires to face. The more your website will be seen on the top pages of the search engine, the better are the chances of getting prospective clients.

A presence is not only sufficient as showing yourself on page 4 or, on page 23 will be same- you won’t be seen. Position is important here. Hence, search engine optimization is vital to the success of the site. Though many website owners find it lucrative to follow the do it yourself theory, the truth remains that there are certain things that requires professional attention and SEO is one such thing.

To Hire or, Not to Hire an SEO Professional

It is easy to learn SEO but the implementation can be tough and things might not turn out as you want it to be. So the question arises whether you would hire a SEO professional or, not for the job. The answer to this is yes, you should. Not just to save your budget but for a host of other factors that can take your website places.

The very first vital thing that any SEO professional does is to carry out a keyword research for your site. By searching for the specific keywords which are less competitive but have a good search volume, SEO professionals help to optimize your site for those keywords. These will be the keywords which will bring in visitors to your website.

Use of Titles in SEO

Benefits do count as that is the primary reason you are hiring a professional for. A SEO professional will take care of certain parameters that as an individual you might not have the technical know how of.

For example, a SEO professional studies the site structure and points out certain on page factors that require to be kept in place. Take titles for example. A SEO professional will help point out what trick an optimized title can do for your website.

Writing a title for the sake of the readers might sound easy but that is not going to be beneficial for the website. SEO professionals point out those titles having relevant keywords would work as bait for search engines.

Content – The most important Factor

Content is the next important thing that can affect your website. Relevant content with the targeted keywords neatly used throughout but not over stuffed happens to be the favorite of the search engines.

While it is the job of the content writers to develop the content, not everyone is thorough with the SEO tips that have to be followed. Those with sound SEO knowledge would know how important it is to use the targeted keywords in the content. They can quickly help the writer with some quick tips like how the keywords can be used in the headings like in H1 tags or can be bolded for making it stand out.

Linking it the SEO professional way

Linking, both internal and external have emerged as an important trend in SEO in recent years. As a do it yourself expert you might just be aware of the value that external links brings to your site. SEO professionals however have a different opinion.

They are of the opinion that internal linking also works in gaining your site value in the eyes of search engines. This is done through the use of anchor text in the content that actually links it with other internal pages of the website. Followed correctly and this can make your website a network of internal links which would help improve the search engine rankings for the targeted keywords thus fulfilling your aim of hiring a SEO professional.

Finally – Should you hire a SEO professional?

There is however some more advantages of getting professional help. A SEO professional will ensure that your website will have a clean URL structure as well as is easily navigable.

Moreover, they will also see to it that all the content of your site is getting properly indexed by Google. If not, they will suggest submitting a sitemap to Google Webmaster Tools. Other aspects that a SEO professional takes care of includes using .com or .net domain extensions to facilitate worldwide business reach, making the website location specific and including robots.txt file in absence of one.

All these clearly justifies that it pays more to hire a SEO professional than just saving a few bucks.

Author Bio:

SEO Eagles has a large team of SEO experts who will provide best solutions to a website making it climb up the SERP ladder. The company offers hire a SEO professional choice to their clients based on specific needs.

Absolute Essentials

Our Products

Join Our 5 Day Crash Course on Affiliate Marketing

Learn the Tricks of Successful Affiliate Marketing by joining our 5 day crash course.

facebook's mobile ads

This is a guest post by Bradley on Facebook’s Mobile Ads Strategy. You can read the guidelines for guest posting at our guest posting guidelines page.

Facebook’s Mobile Evolution Also Means Major Change in Social Media Marketing

Soon, Facebook will redefine social media marketing by putting sponsored updates and feeds on its mobile offshoot, possibly setting a trend in mobile ad placements and targeted mobile promotions. To date, no social networking sites have fully optimized their respective mobile versions, and online ad buyers are yet to see the benefits of bringing their sponsored social media content to the growing number of mobile Internet users.

In the film “The Social Network,” CEO founder Mark Zuckerberg  opposed advertising-centered model for Facebook so much that he fell asleep during a meeting with a potential client. Throughout the years, Facebook has prudently embraced advertising. But as the mobile Internet population explodes, the world’s leading social networking site finds itself trapped between profit concerns and brand-image retention.

Facebook and Facebook’s Mobile Ads

Facebook getting public would have a big impact on its advertising strategy. It’s unlikely that it will let go of huge ad impressions from 400 million mobile Facebook visitors, which represent more than half of the total Facebook users.

Smartphones and other mobile devices are becoming the preferred means to browse the web.  Almost 70% of American phone owners surf the net on their handsets. Even in third-world countries like Brazil, mobile phones are outranking PCs as the preferred means of connecting online.

FB’s Solution: Hybrid Mobile Ads

Similar to Google’s subdued advertising model, Facebook has successfully mixed user activity updates with ads in the form of Sponsored Stories, introduced last year. The mobile version of the site is expected to feature Sponsored Stories this year.

Sponsored Stories are basically updates on user’s activities that involve interactions with advertisers’ Facebook pages like voting, liking  a page, using apps, commenting and tagging. These activities will then be displayed as Sponsored Stories to show user activity and promote the branded page as well. These sponsored updates will appear along normal update streams which can be subjected to privacy restrictions or removal.

Facebook is expected to trade publicly this spring, aiming to raise $10 billion from shareholders. It’s no wonder that the company has stressed the role of mobile advertising in its future financial performance. With no mobile ad strategy, Facebook is missing a lot from the  $1.45 billion mobile ad industry. This year, total mobile ad spending in the US will balloon to $2.6 billion, predicts eMarketer.

Industrial statistics shows a dramatic shift to mobile communications. Smartphone shipments rose 63% from 2011 to 2012, whereas PC sales only increased 15%. Last year, smartphone makers completed 487.7 million units, whereas the PC industry only delivered 414.6 million. In the fourth quarter of 2011, the figure was  20.2 million for PCs and  58.8 million for smartphones.

Facebook’s Mobile Ads – Different from Twitter

Remember the annoying Quick Bar Twitter used to display sponsored topics on its mobile site? Facebook is unfazed by the dismal failure of Quick Bar.

Unlike plain ads, Sponsored Stories can easily be mistaken for ordinary feeds and updates. Moreover, FB users have full control over Sponsored Stories.  The major challenge for Facebook is to increase the click-through rates of future ad banners without consuming too much screen space.

Facebook currently gets 85% of its revenues from ads. Last year, its profit and revenues reached $1 billion and $3.71 billion, respectively.

Facebook hasn’t provided an exact date for the launching of mobile Sponsored Stories, but “Financial Times” reported that it’s probably this March.  With overall traffic nearing 1 billion, Facebook’s entry into the mobile advertising will definitely change the market landscape.

Google and iPhone currently dominate the mobile ad market, earning  $750 million and $90 million in 2011, respectively. Unlike the two, Facebook has managed to create a profitable advertising business model without spoiling its “cool” image.

With Facebook’s renewed commitment to  monetize its mobile offshoot, social media advertisers should be more flexible in adapting to the needs of smartphone users. Facebook expects its mobile traffic to grow faster than its overall monthly traffic.

About the Author:

Bradley Zarich is a tech-savvy blogger and a general manager at a BPO firm. He manages press releases, product review sites, social media blogs and technical write-ups ranging from satellitecommunications to wirelesstechnology .

Absolute Essentials

Our Products

Join Our 5 Day Crash Course on Affiliate Marketing

Learn the Tricks of Successful Affiliate Marketing by joining our 5 day crash course.

Mobile Apps

This is a guest post by Rob on the making money from mobile apps. You can read the guidelines for guest posting at our guest posting guidelines page.

If you’re considering the idea of launching a business right now, or are already up and running with a venture, then the state of the current economic climate is probably not far from your thoughts either. However, thanks to the internet and technology, the opportunities for business people and entrepreneurs have never been great and, in fact, the global recession has in some ways made things better.

For starters, with the power of technology and mobile connectivity at your fingertips it’s now easier than ever to get a business up and running with little in the way of outlay. All you really need is a little bit of imagination and ingenuity to get the ball rolling.

The great thing is that there’s an enormous marketplace just sitting there with mobile devices such as smartphones and tablet computers and they all, potentially, want to buy goods and services online.

Mobile Apps – The New Stores

In fact, more and more consumers are moving to their mobile devices for shopping requirements than ever. With many choosing to avoid busy stores, the online world is a stress-free environment that offers much more choice and better prices. So how do you manage to tap into all of this opportunity?

Well, one of the biggest areas of software development is the area of mobile apps, those little chunks of code that come in all shapes and forms. There are mobile apps for just about anything these days, and it’s an area that can be exploited without too much in the way of financial outlay.

And, better still, many of the answers as to how you can exploit them to their fullest potential are actually to be found out there on the internet too. For starters, if you’re looking to develop mobile apps for your business then a little bit of research online will soon reveal what’s needed to design and build one and then the process with getting it to the public. Remember that there are mobile apps for different operating systems too, so depending on what you’re offering or selling, you can develop these accordingly.

Maybe you plan something more related to Apple users for your business than people who own other mobile devices? Then if that’s the case you only need build mobile apps for that platform. At the same time, you may want to cater for Android or Windows users, so the same concept applies. However, if you’re looking to tap into this huge marketplace as a whole then develop mobile apps that can run on a host of platforms and a variety of different mobile devices.

Getting Your Mobile Apps there

The next thing is to get your mobile apps seen and that is perhaps the hardest part in a very crowded marketplace. However, you simply need to be methodical and spend time on promotion.

Getting these mobile apps onto the main marketplace areas such as the App Store over at Apple and the Android Market can be ideal, but a lot of the promotional exercise revolves around pushing your wares via the likes of social networking sites such as Facebook and Twitter, along with link exchange programs, forums and user groups.

You can, of course, also spend money on banner advertising and other profile building exercises, but if you’re into saving money then the former options will pay the best dividends.

It is important that you take into account your financial strategy while you are planning on what form of promotion to take to get your mobile apps out there in the marketplace.

Making money with Mobile Apps – the Conclusion

The Mobile phone revolution is here to stay and it will only be foolish of you as an entrepreneur, if you do not take advantage of this. But should you get into the mobile apps business is once again a decision that you need to take based on your business plan.

If you think this is fit for you and you can spend some time into harnessing this opportunity, then mobile apps can be a lucrative business.

About the Author:

Rob Clymo writes on behalf of Broadband Genie, the online comparison website for broadband, mobile broadband and the best iPhone deals.

Don’t forget to let us know your success story in the Mobile Apps business.

Mobile Money bandit review

Absolute Essentials

Our Products

Join Our 5 Day Crash Course on Affiliate Marketing

Learn the Tricks of Successful Affiliate Marketing by joining our 5 day crash course.

blogging apps

This is a guest post by EJ Parfitt on the best blogging apps for Android phones. You can read the guidelines for guest posting at our guest posting guidelines page.

With the rise of smartphones, everything is now easier and faster. Blogging especially is now something that can be done instantly from anywhere, requiring nothing more than an iPhone and a mobile broadband connection.

The Best Blogging Apps for Android Phones

While we are discussing blogging and mobile phones together, it becomes imperative for us to discuss about some of the best blogging apps for android phone. These blogging apps more than just simplify blogging. They facilitate an improved social interactions by reducing the distance between you and your blogs.

You now, do not have to be in front of your computer to post that interesting article that you were itching to post. Neither will you have to carry your laptop everywhere you go. All that you will need is a phone with one of these blogging apps installed.

Here are five of the top blogging apps for Android phones.

Tumblr

Tumblr is a popular micro-blogging service. Any content including pictures and videos can be posted to the service. The app brings this functionality and puts it in the mobile space. Users can browse Tumblr with the app, but blog posts and drafts can also be created or edited.

The app even includes a widget that’s dedicated to the creation of new posts. Between this and other features, such as support for multiple blogs, the Tumblr app is clearly geared towards users who want to frequently update their account

Blogger

Blogger is Google’s official app to access their popular blogging service of the same name. The tool has a straightforward and clean interface, allowing users to quickly create new entries to their blog. All a person has to do is add a title, write their content, and submit it.

There’s much more functionality available, though. For instance, pictures can quickly be added to the blog, allowing users to take photos with their phone and quickly share them to the blog. With support for multiple Blogger accounts and support from Google, Blogger is a terrific app for anyone who uses the service.

WordPress

WordPress stands as one of the most popular blogging services on the web. Unlike services like Tumblr, WordPress is designed for bloggers that write a lot of in-depth content. The mobile app lets users quickly edit their content and create new post. All that it requires is a user’s device and a mobile broadband connection.

Support for moderating comments on blog posts is also included. The UI is very easy to get around, using a simple layout and two-tone color scheme to make navigation easy.

One of the coolest features of the WordPress app is that it lets users manage blogs that aren’t even hosted on WordPress. With new additions made to the editor in the most recent version, WordPress is more effective than ever.

Posterous Spaces

Posterous Spaces is a lesser-known service, but one that deserves a little bit of attention. And, with over 100,000 downloads in the Android Market, the app is more than a little popular.

Posterous Spaces lets users post blogs to certain individuals. For example, users can set their content to only be available to close friends or family members. Text, photos, and videos can all be shared with the app, making it ideal for someone who wants to share their personal experiences with a select few people.

The app isn’t all about being private, though. Posterous Spaces users can make public spaces, and have the option to mirror their public posts to larger networks such as Facebook and Twitter.

LiveJournal

LiveJournal is the official app for users of the service to manage their accounts. LiveJournal features a very simplified interface. Controls are located at the top of the app, including functions to take a photo, select an existing photo and edit the appearance of       text.

With the app, users can manage content that they’ve already published. Similar to WordPress, LiveJournal’s app also allows for moderation of comments. New posts can also be created using a built-in editor that’s full of features. Additionally, LiveJournal users can quickly create polls for other members of the community to vote in.

Which of these blogging apps do you use?

All of these apps are officially provided by the owners of the service. This means that on top of the great features, users are getting a product that will be updated regularly. Anyone who owns an Android phone and uses the services mentioned here should get the corresponding app immediately.

So which of these blogging apps do you use? We would love to hear from you.

About the Author

Tech writer EJ Parfitt has been writing for a short time now and has already picked up steam with several tech websites and local news sites.  During his free time, you’re sure to catch him competing in local chess tournaments in downtown Fort Lauderdale, FL.

Don’t forget to let us know about the blogging apps that you use…

Absolute Essentials

Our Products

Join Our 5 Day Crash Course on Affiliate Marketing

Learn the Tricks of Successful Affiliate Marketing by joining our 5 day crash course.

bloggingThis is a guest post by Katheryn on how blogging can help market you business. You can check out the guidelines for guest posting on our write for us page.

If you’re looking to market your business or your trade, you might want to reconsider spending thousands of dollars on a pricey marketing campaign. For a fraction of the cost, you could set up a blog to spread the word about your services. Setting up your own blog on the web is about as easy as making an account on eBay. Blogging can indeed help you market your business for free online.

Blogging to market your business

If you want to properly utilize a blog to market yourself, your business, or a certain product, you have to do what everyone else in the marketing business does to achieve success, in or out of the web: work for it. Despite the legions of bloggers praising the ease of blogging as a marketing tool, the truth is that you’ll have to commit yourself daily to your blog if you want to see any substantive results. Blogging is not a set it and forget it idea.

First things first—you need to set up your blog. Do so by choosing a clean, professional (and free) blogging platform like those offered by WordPress or Blogger.

So what’s next?

Start cranking out market-worthy content

Let’s assume that you took to blogging on the basis that you’re marketing your professional services consulting small businesses. You have a local office and you’re looking to the web to massively expand your reach in the field.

In this case, the best way to start your blog is to write regularly occurring posts offering free and substantive tips for small businesses looking for management advice. Make your blog posts pithy and informative—remember you’re looking to lure readers (and customers) browsing for services similar to yours. The last thing you want to do is bore them with writing too much content.

Aim for content that engages the reader so they can relate to your message quickly. Informative anecdotes or problem/solution posts about the industry are good examples of blog posts that hook readers.

Consider the problem/solution post: imagine a minor management issue for a small business—like a dispute between employees—and then offer a short, effective solution that would disarm the situation. This way a reader would glimpse your services in action, and may then be more inclined to contact you about in-depth consulting for their company.

Do everything to expand your readership

Blogging is about interaction. In order to further expose your services on the web, take advantages of social media networks that could spread your name to related business and professional circles. Set up accounts on services like LinkedIn, Google+, and Twitter as mobile web marketing tools to reach out to potential customers.

Though social media services differ in their interface, they all serve the same function of uniting likeminded web users. Your task as a blogger is to use your social media account to search out viable customers and business contacts that can help spread awareness about your services.

When you make an account, be sure to add detailed information about the nature of your services, your professional experience and your education background. And most important of all, post your blog url! Once you’re set up with your account, take some time to familiarize yourself with the format of the social media network’s interface.

Bear in mind that you’ll search out users on each service by using their comprehensive search features. You simply type in the topic of your choosing or the name of a prominent person in the industry, and you’ll be presented with a host of users who reference or discuss them in detail. Sift through the search results and follow the users who you think could help you the most.

You can also raise awareness for yourself and your blog by offering to guest post on blogs that talk about similar issues. Guest blogging is a very effective way to get exposure. As a guest poster, you may write about topics on other blogs to showcase your knowledge or, industry savvy, putting your spin on a particular subject.

Most blogs will tell you up front whether or, not they accept guest posts in their “About” or “Contact” section.  As compensation for your guest post, ask the blog’s webmaster to include a byline about your services and your blog so interested readers can follow your work in the future. It’s an easy chance at huge exposure to a new audience, so don’t pass it up!

Patience is a virtue, even in blogging

Just because blogging’s free doesn’t mean it’s easy. While blogging may exist in the fast-paced and constantly variable realm of the web, don’t expect your blog to become a success overnight. In the same vein, don’t expect your blog to acquire a handful of readers even in a month’s time.

Blogging requires time. The cultivation of a popular and reliable blog takes time, patience, and persistant hard work from the blogger, no matter what your subject may be. You have to be determined that your initially low (or nonexistent) readership will grow as you continue to write and network your blog.

If you’re willing to stick out months of blog posts with zero comments while maintaining a steady stream of high-quality content, you might just make it in the blogosphere. All it takes is to have one or two readers refer another reader to your blog, who refers another reader, and so on.

A blog’s an investment just like any other business venture; with time, it has the potential to yield great returns.

About the Author

This guest post is contributed by Katheryn Rivas, who writes on the topics of online universities advice.  She welcomes your comments at her email Id: katherynrivas87(at)gmail.com.

Don’t forget to let us know how blogging has helped your business by posting your comments below.

Absolute Essentials

Our Products

Join Our 5 Day Crash Course on Affiliate Marketing

Learn the Tricks of Successful Affiliate Marketing by joining our 5 day crash course.
NameEmail
Simple SEO Technique Wordpress SEO Plugin by SEOPressor