Vlogging and promoting your products and services though an interactive social media platform is really catching up these days. Why will it not be when the visitors can form conscious opinion about your brand and the products and services it is offering? Things like live demo of the product, live interview of users and your personal note to the real time visitors act as the ‘ingredients’ the make the curry ‘social media marketing’ gain attention and reliability! Creating a video is like providing a face to your organization!
Now we wish to remark here that Youtube marketing has become a household name these days in the arena of media marketing. Let us find out the reasons behind the same.
Cost free registration
The primary thing that gets YouTube marketing going is that you do not have to spend a single penny during the initial registration process. It is free and you just need to fill up the online sign-up form, click ‘submit’, check back your tagged mail ID for the registration link, and get started with your social media activities. And like any other social media platform, it provides flexibility to create your own niche and interact with like-minded people.
Convenient to use
Another major feature that makes YouTube an all user platform is that it is convenient to operate. You do not need any technical skills to upload videos and contents in your YouTube account and publish it for generating traffic. If you are aware of the search engine optimization (SEO) tricks then it will act as your added advantage in harnessing more out of this social media marketing platform. You can integrate your target keywords and audience through Video settings and your video description.
YouTube also provides you with smart video editing tools. You can use these tools after you have uploaded your video for those ‘final touches’!
Easy to create footprints
The next important thing that you need to do in order to boost your page ranking in search engines and generate more traffic is to create social footprints. WithYouTube marketingit is not at all an issue. This is because right below your uploaded video you will be able to locate tabs that read ‘share’, ‘like’, ‘comment’, ‘reply’. So, choose the tab that you need at that moment to generate more clicks in your page and make your media marketing a hit just by spending a couple of minutes once in a while!
YouTube provides the flexibility of sharing your video instantly with any other social media site. And if you want to boast of your video on your website or your email campaigns, then YouTube has a solution. It provides you a free video sharing service, so as soon as you upload your video and make all the changes, it provides an HTML code that you can embed on your site or email.
Alexa rating counts
You will appreciate it that YouTube has been identified as the second most traffic frequented social networking site. More than sixty million visitors come to YouTube every month, all of which can be yours if you consider YouTube marketing right now! YouTube has become so popular that many people consider it as the second most popular search engine after Google!
So if you have a marketing video, an ad campaign or a product review or presentation, then make sure that you upload it on your company’s YouTube channel, and share it through all the communication media available to your organization.
Know Your Guest Author
Roman is the CEO of Frozzo Social Media Marketing Company and Social Media antagonist. Practitioner, not a theorist. He enjoys spending his time with his wonderful wife and son.