July 20, 2020

What is affiliate marketing? Search and you will find at least 10 different websites that will tell you that affiliate marketing is all about making bucket full of money without really doing any thing. If you fell for it and are here to get more information, then you are going to be utterly disappointed. But

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July 18, 2020

Podcasts Vs Webinars – Which one is better? This question has been a subject of debate for years. Yet, there is no conclusive answer. Advocates of podcasts vouch for its reach and production value whereas supporters of webinars favor the engagement that it offers as also the ease of using it as a pre-sell channel.

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July 6, 2020

Smartphone user statistics? How are they even related to framing an SEO strategy? Okay! Let me explain. You put a lot of effort into ranking your business online. You write posts, optimize your content, tweak your code and even nurture relationships with influencers. All to convert your audience into subscribers or purchasers. And, while you

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June 25, 2020

If you’re a Search Engine Optimization professional or SEO Specialist, you’ll know what your company or, clients demand from you. Every business wants to appear at the top rankings in Google searches for a variety of keywords. Keyword research is at the heart of SEO practices. Therefore, if you want to give your company/client the

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June 12, 2020

Is it possible to make money while blogging? Yes, it is. But it requires patience. You can make as much money as you like whether you are looking to support your lifestyle or supplement your income. But you must be willing to put in hard work. In this article, I’ll tell you about some of

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April 25, 2020

The unprecedented situation that we have found ourselves in, due to the COVID-19 pandemic have made us do typical things. We humans would never have thought that staying at home could be so difficult. Some of us wouldn’t even have thought that doing household chores would have been so boring. Isn’t it? The other day

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April 17, 2020

I got a forwarded quote a couple of days back – Humans were planning to go to Mars in 2020 but today they find themselves unable to even move out of their homes Now, that quote says a lot about our status today. Just like most of the world, India too is in a lockdown

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December 7, 2019

Digital Marketing Specialists have a gigantic task on their hands to lead the charge in a rapidly evolving field. The rules of the game are continuously changing, and practices that once offered guaranteed successful results, and now stand redundant. It is important to stay on top of all the changes, else you could find your

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December 3, 2019

Influencer marketing is considered an effective brand-building strategy by 92% of brands and marketers. But 25% of companies have lost money due to wrong influencer selection or ill-executed influencer outreach programs, says a recent influencer marketing report. There is no dearth of influencers for your brand to collaborate with. More than one-third of Instagram users

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November 30, 2019

What is that magical formula that allows one business to stand out from the rest? Branding is the way others see you, but you do have a big influence on the image you present to the outside world. You’ll find tons of advice on ways to brand your company and ideas for strategies to use.

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November 27, 2019

Guest blogging is a strategy for some and a hobby for others. Freelancers and businesses might use guest posting opportunities as a search engine optimization (SEO) tactic. Conversely, both independent and specialty writers might compose a piece for the sheer joy of sharing their insight.  Whatever your reason for writing and submitting a guest blog

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November 25, 2019

When you’ve been running a small business for a while and you’re seeing agreeable – but not exceptional – sales, it can be tempting to simply keep trundling along without changing things up. This would be a mistake, however. There’s always something new you can be doing to increase your business, widen your customer base,

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November 23, 2019

This is a guest post on how to grow your business using social media. With over 2 billion users worldwide, most of your prospects are already there. It plays a key role in your brand’s overall marketing strategy. Still not convinced with Social Media? If you are, then you are already in the game. But

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November 18, 2019

Twenty to thirty years ago, local store owners and businesses had to keep the names of their loyal customers in mind. They had to remember their buying behavior, the type of lifestyles they had, etc. They had to implement all the data they remembered to drive a more pleasurable and welcoming service. Fast forward to

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November 16, 2019

Before we talk about Content Upgrades and ways to create a content upgrade, I need to tell you this important aspect that you need to keep in mind. I just finished reading “This is Marketing” by Seth Godin. If you haven’t, then I highly recommend that you do it. Something that I realized as I

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