How do you make Google love you?
That is probably the question that each one of us is would be asking ourselves. As we get close to solving it and finding a solution to it, Google quickly changes the game by changing their algorithms and we once again start on our search.
But in all this hide-and-seek between the SEO Experts and Google, there is one thing that we have learnt. It is what is bringing about a revolution. It is Social Media.
And Google realized it long ago that Social Media was going to be the biggest kingmaker and hence started giving it the required importance. Social Media became one of the topmost ranking factors for Google. Social share and social signals decided how valuable your content was. And if you had enough social signals to show off, Google would consider you eligible to be ranked.
That brought us to a conclusive solution to our question on how to get ranked on Google. It was by generating maximum social signals to your websites.
But then, the next complicated thing was, how do you generate these social signals. Why will somebody share your content on Social Media sites?
Create Viral Images – What Social Media likes!
It was about 9 years back when I started my journey on the internet, that I came across a blog where the blogger was sharing funny cat images which was being loved, commented upon and shared by people like crazy. Back then there was no social media, but that blog – icanhazcheezeburger.com showed the importance of images.
Nothing much has changed since then, except the fact that today these images are shared and loved on social media sites. So if images are loved by people, why not use images to create virality for your content.
Images are viral and if an image can catch your attention, it is sure to go viral. And this in turn means that if you are able to create viral images, your website is sure to get a lot of love from social media enthusiasts.
Let me show you 3 sites that can help you create viral images that can then be shared on social media sites for maximum mileage.
ShareasImage – Create Viral Images the Easy Way
This is one of my favorite sites. If there is something called as easy viral image creation, then this site defines it. You just click a few buttons, select the text that you want to input, or type it in, select a background and your are ready with your viral image.
You can see how simple it is in the below screenshots.
There are many handy features in this simple web application and each of it has a purpose and that is what I like the most about it.
- You get a handy little bookmarklet for all kind of browsers. So if you are browsing the internet and find a nice little quote or, text that you wish to create a viral image on, you just need to select the text and click on the bookmarklet. It launches the app with the text already copied to the editor.
- You also have access to thousands of Royalty FREE images that you can use for your backgrounds.
- A collection of handy filter options to be even more creative with your images.
- Upload your logos that you can embed on the images
You can see in the below image, the many Royalty FREE background image options. It also has an option to create images in a variety of sizes fitting the different social media option like Facebook, Twitter, Instagram etc.
You can even add your own logos to the images that you create to give it a personalized touch.
Share as Image has a FREE option but with limited features. But they have a PRO account which is about $8.00/Month. But I should say it is completely worth it.
Click here to access ShareasImage.
Canva – A Tool for the Not So Savvy Designers
Canva is a complete designing tool with the difference that it is not for designers, but for the non-designers. Canva is a feature rich online tool. When you sign up for an account (which is FREE), you get a quick tutorial and some nice little 3-4 minute challenges which will prepare you to use the tool.
Canva uses layers just as most other designing applications do. This helps you in creating templates which you can then edit and re-use as many times as you want. You can edit just about anything – background images, texts and all other elements. Your designs are saved and available in the dashboard itself for later use.
There are a ton of background images that you can use which are FREE to use. But if you want some premium elements, you can get one for only $1.00 an image. When you buy them they are available only for 24 hours and only for 1 image.
Canva has a nice little interface and is very easy to use. Just click and edit.. that’s it.
You can see how simple it is to edit the images in Canva. The featured image that I have used in this post is something that I created using Canva is just about 5 minutes.
Click here to checkout Canva!
Picmonkey – Playing with Fonts
If you like using FONTS, then you will love picmonkey. Picmonkey is FREE to use but also have a premium paid option that they call as “Royale”, which will give you even more fonts and an ad-free interface.
Picmonkey has a very simple interface. Something I like about it is again the fact that it is not for the pro designers. It is for normal people like you and me. The editing options are simple and easy and also gives you a lot of flexibility. You can master it if you use it for a couple of days.
The best part about Picmonkey is the customization option that are available. You can use your own fonts, upload your own pics and images and do just about anything that you want. The editing options are also not that messy.
The only drawback is that they don’t store your images. You have to download it to your computer to save it. Once you have exited from the tool, your image is gone. You cannot go back to it and edit it even if you want to.
Click here to checkout Picmonkey!
How Do You Plan to Use these tools?
If you are not using Viral Images in your marketing efforts and social media strategy, then you are missing out on a huge audience. Images get about 40% more share than any other format of content. Even Twitter has seen a huge increase in retweets if you use images in your tweets.
All of the above tools have a variety of uses. I use it to create images for my blog. I also use them to create images that I can share on Social Media sites. I use them in my tutorial videos as well.
How do you plan to use these tools, entirely depends upon your marketing strategy.
Do comment below and let us know, how you use them and what aspect of these tools did you like the most. Don’t forget to Share the article if your liked it.