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How to Devise an SEO Strategy like a Pro

July 19, 2012

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seoWhat are some of the latest SEO strategies in the market today? After the release of Google Panda, somehow everything we knew about SEO changed. Whereas there are a number of SEO strategies available which you can utilize to optimize your blog or site if you are just starting out, it is important to point out that there is nothing like one-size-fits all when it comes to search engine optimization.

This is because not all websites are similar in terms of audience and goals. Consequently, if you would like to increase your ranking in search engines, it is important that you apply different SEO strategies.

Illustrated herein, are some of the SEO strategies that you can utilize to increase your ranking in search engines:

Site Structure

The first thing that you need to do if you want to enhance your SEO strategy is to assess your present status. Prior to making changes to your blog or e-commerce site, it is crucial that you understand every step that you are going to take. For example, are intending on moving your blog or e-commerce site in the near future? How many links are you planning to include in your page? Are you thinking of altering your URL since it is not resonating with the target keywords you are utilizing?

Prior to embarking on your SEO strategies, you need to have a plan which you will follow. Your plan ought to incorporate keyword research. Begin by creating a list of products or services you are planning to make available to your consumers. This will allow you to discover what online consumers are searching for in regards to your products or services. Google Keyword Tool can assist you in finding out which keywords to use when optimizing your blog or e-commerce site.

Optimize Site Content

Your next course of action should be to optimize the content of your blog or e-commerce site. Content optimization entails including distinct keywords to your blog or web address, header tags, titles, H1 tag and descriptions. These are the first things that visitors to your blog or e-commerce site see. Therefore optimization of these contents is crucial to increasing the ranking of your blog or e-commerce site.

Optimizing on-page elements

In regards to search engine optimization, on-page elements denote on-page elements. These simply means that you need to put more focus on some of the places on your page where visitors to your page are most likely to see before browsing through the entire page. It is a well-known fact that search engine bots look at these key places when ranking web pages. Therefore, you need to place a lot of focus on the on-page elements.

Regular Updates

The secret to accumulating quality inbound links is having contents that generate buzz on the web. One of the reasons why a majority of blogs and e-commerce sites were affected by Google Panda updates is because they lacked fresh contents. One of the basic SEO lessons that blog owners are taught is regularly updating their blogs. Therefore, you need to make certain that your blog contains fresh contents at all times. You can choose to update your blog at least 3 times in a week.

About the Author:

Kady Babs is a Certified Professional and freelance writer. At present attached with Test 4 Prep.com. This is Best Source for Project Management Professional Certification Preparation. You can try free demos of VCP Certification Preparation with 100% Risk Free and Money Back Guaranteed. Babs has creative writing skills and helping people to get certified on first try. 




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My name is Dilip. I am a fan of the internet and love the many opportunities that the world wide web provides. If used constructively , the internet can give you an opportunity to lead a life free of the 9-5 treadmill and will be able to give more time to your family members. Read about internet entrepreneurship at my blog.

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