This is a guest post by Ada on entering the real estate business. You can read the guidelines for guest posting at our guest posting guidelines page.
I bet that 9 out of 10 people will think it is crazy to enter the real estate business now. Everybody will be telling you that now, when the real estate bubble of the last years is over, there is no money in this sector. However, is this true?
To some extent it is – there is much less money in the real estate business now than it used to be just a couple of years ago. Of course, when you compare its earning potential during the craze and now, it might look like a poverty-stricken business. Sure, it is more difficult to make millions in real estate now than it was a couple of years ago but still these fields are greener and they offer more opportunities than many other businesses.
The Real Estate Business Is a Solid Business
Real estate isn’t just a fashion – it is a business with a solid foundation. Almost any person buys/sells a home at least once in his or her lifetime. In some countries, such as Germany, the vast majority of people rent, which means that even if they don’t change places every year, the renting market is still huge.
All these potential buyers, sellers, renters, and landlords need your services as a broker or a media where they can publish their ads. The real estate business is much bigger than many others and its earning potential, especially in comparison to your initial investment, is really huge.
You Don’t Need High Upfront Investment to Enter the Real Estate Business
Unlike many other business, with real estate you don’t need a high upfront investment. In fact, if you live in a country where you can broker without being specifically licensed for this, all you need is a mobile and a car and you are ready to start brokering.
In other countries you need to attend special courses and get a broker’s license, which is an investment in terms of time and money but still this upfront investment is nothing compared to many other businesses.
Alternatively, you can enter the real estate business as a media, not as a broker. You can start a real estate classified ads site. The best is that for this you don’t need any licenses, so you can decide today you are starting the site and have it up and running tomorrow.
WordPress Real Estate Themes Can Kickstart Your Real Estate Business
Either way – i.e. no matter if you plan to become a broker, or launch a real estate classified ads site, the fastest way to your goal is to use one of the numerous WordPress real estate themes you can find online. Some of the themes are free and they do a decent job but if you want something fancier, then the paid themes (or paid customizations to the free ones) could be the better choice.
When you are looking for a WordPress real estate theme, pay attention to its functionality. There are themes that are suitable for a broker’s site only but there are also themes that come as an integrated solution for publishing classified ads. Some themes allow automation, while with others you will need to publish listings manually, which is more time-consuming but it also gives more flexibility.
Spend some time researching the available WordPress real estate themes (or visit our site to see what we have picked for you), get it, install it – and your site is ready to go. It might look impossibly easy to do but in fact it is – with the right software, of course!
About the Author:
Ada is the Blogger Relations Manager at WinkPress – a web resource where you can read about WordPress, its themes, and plugins. Check the site to read more about what WordPress real estate themes are available.