Optimizepress Vs Thrive Themes – Full Comparison and Who Wins?

opimizepress 3.0 vs thrive architect

This Optimizepress Vs Thrive themes comparison post was earlier published on 5th February 2019 as an Optimizepress 3.0 Vs Thrive Architect comparison. Since it is some time that these 2 products hit the market, there’s a lot of change and it became imperative that I update it. Optimizepress – once the messiah of all marketers. … Read more

Podcasts Vs Webinars – Which one is Better for YOU? – Infographic


Podcasts Vs Webinars – Which one is better? This question has been a subject of debate for years. Yet, there is no conclusive answer. Advocates of podcasts vouch for its reach and production value whereas supporters of webinars favor the engagement that it offers as also the ease of using it as a pre-sell channel. … Read more

This is Marketing by Seth Godin – My Book Recommendation for the Lockdown

this is marketing

The unprecedented situation that we have found ourselves in, due to the COVID-19 pandemic have made us do typical things. We humans would never have thought that staying at home could be so difficult. Some of us wouldn’t even have thought that doing household chores would have been so boring. Isn’t it? The other day … Read more

12 Branding Strategies Business Shouldn’t Miss Out On for more Exposure

branding strategies

What is that magical formula that allows one business to stand out from the rest? Branding is the way others see you, but you do have a big influence on the image you present to the outside world. You’ll find tons of advice on ways to brand your company and ideas for strategies to use. … Read more

How To Take Marketing Your Business To The Next Level

marketing your business2

When you’ve been running a small business for a while and you’re seeing agreeable – but not exceptional – sales, it can be tempting to simply keep trundling along without changing things up. This would be a mistake, however. There’s always something new you can be doing to increase your business, widen your customer base, … Read more

How to use Data to easily deliver a Personalized Marketing Response

personalized marketing response

Twenty to thirty years ago, local store owners and businesses had to keep the names of their loyal customers in mind. They had to remember their buying behavior, the type of lifestyles they had, etc. They had to implement all the data they remembered to drive a more pleasurable and welcoming service. Fast forward to … Read more

Top 30 Best Free PDF Editors to Create, Edit, Fill & Annotate PDF Files


If you have never seen, opened or, had to edit a PDF then you are living in the stone age.. PDFs represent some of the most adaptable formats available today and are extensively used by pretty much everybody. With the increasing use of PDFs, the reality is that people often times need to create, edit, … Read more

How to Create a Buyer Persona, its Importance and the Points to Keep in Mind

importance of buyer persona

Podcast: Play in new window | Download (Duration: 19:00 — 22.1MB) | EmbedSubscribe: Apple Podcasts | Google Podcasts | Stitcher | Email | TuneIn | RSSStruggling with how to create a buyer persona for your blog or, website? Then you might want to read on for some simple tips to create one. But before that, … Read more

The DKSpeaks Podcast is Back – What to Expect?


Podcast: Play in new window | Download (Duration: 11:10 — 13.2MB) | EmbedSubscribe: Apple Podcasts | Google Podcasts | Stitcher | Email | TuneIn | RSS “I am Back!” T-850 (Terminator – Rise of the Machines) Remember that famous dialogue from “Terminator 3 – Rise of the Machines”? It’s that one dialogue that has become … Read more

Why IHob’s Negative Publicity Was Actually a Good Thing & What it Teaches About Using it Positively

negative publicity

This is a guest post by one of our guest bloggers. Are you ready to sink your teeth into a new “IHob” burger? The International House of Pancakes turned their logo’s iconic “p” into a “b” in early June, fueling mass confusion as to what the pancake palace was up to. On Monday, June 11, … Read more

10 Marketing Lessons from Apple that You too can Incorporate in Your Marketing Plan

marketing lessons from apple

Do you dread opening your email inbox every morning? You’re probably inundated with unwanted marketing, right? Do you send most of it to your Trash folder as I do? Most of it’s a waste of time, right? But how do you feel if it’s a message from Apple? Despite my animosity, I’m always curious about … Read more

SEO Trends for 2018 – 8 Important Trends that You need to Keep an eye out for in 2018

seo trends of 2018

This is a guest post by one of our guest authors. In case you are running a business in the online world, it is quite likely that you are already taking advantage of the various SEO strategies. In case you are not, then you are certainly missing a lot of good things. But, in order … Read more