That title would have made you think that I am crazy. No surprise really! I would only be surprised if you didn’t think that way. Because it is obviously crazy for somebody to delete 52% of email subscribers. And that too, subscribers you would have built using your sweat and blood. After all list building … Read more
Email marketing can best be defined as a form of direct marketing which uses e-mail as a means of connecting to the target audience and communicating commercial messages. Broadly speaking, any email sent to either a current or potential customer can be considered to be part of email marketing. However, in its strict sense, email … Read more
Another year and another holiday season. And when we talk about holiday season, the first thing that comes to mind is “Discounted Sales and offers”. In fact there are a lot of people who wait for this time of the year in order to shop. And it is not different with me as well. I … Read more
This is a guest post by one of our Guest Bloggers. You can read the guidelines to guest posting on our blog here. Website acts as a virtual representation of your company or business. Thus, having a compelling and unique website is not an option rather mandatory to survive in the present competitive marketplace. Although … Read more
This is a post by one of our Guest Authors. You can read the guidelines on Guest posting here. One of the biggest mistakes that digital marketers can make is to try to close a sale through a cold email. Leads need to be nurtured through education, relationship building and engagement email follow ups. As … Read more
This is a guest post by one of our Guest Authors. When a search engine is aiming to rank a site, it uses various factors. Yet, the two major ones are content and backlinks. A site must thus generate fresh content often and at the same time have enough backlinks. Although stealing back links may … Read more
Social media is growing stronger by the day, and to make sure your business receives the due attention it should, your social media strategy ought to be rehashed periodically to keep pace with the changing scenarios. But what does it mean to revamp my social media strategy? Are you managing a website, a Facebook page, … Read more
This is a guest post from one of our Guest Bloggers. Please reach out to us if you wish to write for us. Creating high-quality content for your website is essential. Whether you’re a small business owner, a blogger or you represent a business, the content your website posts will be the make or break … Read more
Do you remember one primary reason why you bought the latest landing page builder? I remember mine; it was the drag and drop designing option. Yours might be different but whatever it is, it will be related to the editor or, in the way you could design and build the page. Agree or, Disagree? I … Read more
This is a guest post from one of our Guest Authors. Speaking about SEO you will always stumble upon one key element called ‘Keyword Research’. Some SEO experts say that ‘Keyword Research’ is the first step you should do; the others don’t include this strategy on top of everything else though. Nevertheless, each of SEO … Read more
This is a guest post by one of our guest authors, Katrina Manning. There are some critics who actually believe that content marketing is a waste of time. They believe people don’t bother to read content. Except, for one thing: great content is what builds loyalty and generates a consistent following. This is called value. … Read more
This is an article by one of our Guest Authors. You can read the guidelines to know more about guest posting here. A lot of writers especially bloggers have been trying so hard to produce the most marketable content they could produce. Why? That is because it’s where the money is. But you see, not … Read more
Content marketing will be used by around 85% of all marketers this year, making it the most favored and efficient marketing tactic on the internet today – and its popularity will only increase! According to roughly 50% of marketers working for business-to-customer and business-to-business companies, the amount they spend on this tactic is set to … Read more
WordPress is one of the most popular CMS platforms in the World. Due to the plethora of amazing features housed by it, WordPress has become the number one choice of millions all over the World. But along with a list of magnificent benefits, it comes with perils of its own. WP being an open source … Read more
Email marketing has always been one of the most profitable of all channels of promotion. But with the advent of social media and customer interaction taking to social media, the reliability of email marketing slightly reduced. A lot of people started calling it the “death of email marketing”. But it was not to be. Email … Read more
